Famed photographer Annie Leibowitz has been creating magical photographs for the Walt Disney Company since 2007– the “Disney Dream Series” features different celebrities in the roles of our favorite childhood Disney characters.

The Disney blog released three new photos in the series today, which will all run as ads in different print magazines around the country. From the blog:

As the Evil Queen, Olivia Wilde joins Alec Baldwin as the spirit of the magic mirror from “Snow White and the Seven Dwarfs.” In the dark depths of her lair, the Queen has summoned the mirror’s spirit through wind and darkness to reveal the identity of a lovelier maid than she. The caption reads, “Where magic speaks, even when you’re not the fairest of them all.”

Penelope Cruz and Jeff Bridges appear as Belle and the transformed prince, recalling the final scene from “Beauty and the Beast.” The celebratory moment is captioned, “Where a moment of beauty lasts forever.”

Finally, coming ashore as Ursula from “The Little Mermaid” is none other than Queen Latifah. The caption reads, “Where memories take hold and never let go.”

Alex Baldwin as the Mirror on the Wall? Brilliant, and very creepy. I love the casting of all these photos, particularly Queen Latifah– she’s absolutely fierce. [Via Buzzfeed.]

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